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Attract more of your ideal clients
Build a brand that represents you and your personality. And get it done with expert feedback & support every step of the way.
Live session runs May 28 - July 19 (and all will be recorded in case you need to miss anything)
Brand New Brand LIVE! is a powerful 8-week brand incubation program. It's designed to help entrepreneurs like you attract more of the right clients. I’ll personally guide you through my signature branding process, from start to finish in a live, interactive experience.
135+ Brilliant student graduates
20+ Step-by-step modules to guide you
1 Decision away from your new reality
Maybe one of these thoughts have crossed your mind... 
  •  My brand feels all over the place.
  •  I have lots of ideas but have trouble implementing them.
  • I feel like I’m hiding.
  •  I’m never sure if what I’m doing is on-brand or not.
  •  I make it up as I go.
  •  I'm trying to do everything myself, but am scattered.
  •  My brand doesn’t really represent me.
Here’s the “bad” news: it doesn’t matter how many webinars you attend, color palettes you save, social media platforms you try, or hours you hustle. 

If your brand isn’t right, you stunt your growth and limit your possibilities. 

But thankfully, I also come with GREAT news. This is simple to fix: building a strong brand is one of the highest leverage activities you can do. If you’re busy (like me), this is the BEST NEXT STEP for growing your business. Everything gets easier with brand clarity. 

This is because your brand is at the core of EVERYTHING you do for your business - your social media posts, webinars, FB ads, sales pages, content creation, sales... literally EVERYTHING.

Push over the "brand domino," and you’ll see for yourself. Your brand touches everything. 

Because even if you do #allthethings…

Or research every tactic…

Or try to emulate what “successful” people do...

It’s not until you get clear and certain about what YOU stand for, that your ideal clients will flock to you.
(Like bees to a flower! Or me to Reece’s peanut butter cups.)
In addition to the freedom to shape your reality, 
upgrading your brand helps you:

  • Create a recognizable and consistent style that you LOVE (and your clients LOVE, too!)
  • Show up authentically to the world
  • Reach more people, expand, and GROW
  • Find your voice and most impactful messages
  • Experience people reaching out to YOU with opportunities
  • Sell to clients who value you and happily pay what you ask
  • Increase your income with your level of impact and influence
Brand New Brand LIVE! is a powerful incubation program designed to bring your dream brand to life, step-by-step.
Your brand deserves more than a hodge-podge of ideas, scotch-taped together. And it shouldn’t be outsourced to someone else. The CORE of your brand strategy needs to come from Y-O-U. 
“My brand now has market clarity. My right people understand what Creative Freedom means and what it stands for in the world. They can quickly decide if my work is a good fit for them. It saves me time from dealing with tire-kickers and other folks who aren't serious about investing in the kind of results I provide. 

Brand New Brand was a big help in bringing that clarity to my market. You could tell Kaye really cared about the results her students were getting. She does a phenomenal job of moving you from vague concepts and a hodgepodge of images to something that really speaks to who you are and what your business is all about.

Lisa Robbin Young: Author, Musician, Creative Coach
"This experience stands head and shoulders over any other online group/ mastermind/ program I’ve joined. I learned branding was much more than the package I dressed my business up in. I really didn't get that before. Truth is this approach speaks to me, energizes me, clarifies me, and magnetizes me. I realize now why I never got as far as I wanted with any of it because I kept trying to fit in to what I was taught "would work" vs transforming my brand into the best incarnation it could be, so it could attract my ideal clients organically. 

It revolutionized my business model. I am inspired, clear, and empowered to go forth and conquer!"

Elizabeth Renee: Founder of The Manifest Project
This could be you: 
“In my first year as a coach, coming from a completely different field, I earned a net 6-figure income.” - Sean McCool
“After BNB, I launched a website, 2 opt-ins and 2 landing pages, an email marketing campaign, a Facebook page with 80+ followers, and a 5-day challenge (with landing page) in 3 months of being a company.” - Shari Miller
“When I launched my website, I got two clients in the first week. Since then, I’ve had a steady flow of clients.” - Vicky Tillman
“Since taking the Brand New Brand course, my revenue is up 268%.” - Elizabeth Barber
And even more importantly, I’m blown away by the students who report that this program has LIFE-CHANGING effects. They feel at ease and accept who they are, and are proud to share their genius with the world.
And that, my friends, is priceless.  
It doesn’t matter where you are in your branding journey. You might be just getting started. Or, you might be a seasoned veteran. This process will work for YOU. This doesn’t take any special know-how or skills. It only takes committing to the experience, and getting ready to dig deep.

Are you ready to transform YOUR brand? 

Brand New Brand will show you how to build an In Demand Brand, step-by-step, that attracts your ideal clients, represents your authentic strengths and personality, and stands out in the market. 
What is Brand New Brand LIVE!?
It’s an incubation program for brands to define, elevate, and thrive. Over a period of 8 weeks, you’ll discover your best brand and bring it to life. In the live group, you'll get support & feedback every step of the way. 
Hold the phone -- let that process for a moment -- in 2 months, you’ll be living and LOVING your own BRAND NEW BRAND. (Look out world!)
You’ll get instant access to on-demand digital lessons, and an invitation to the private community where you'll get on-demand support and expert guidance. After the 8 weeks of live coaching is complete, you'll keep access to all the program materials and student group. 

This is NOT another course to collect dust on your digital bookshelf. This is an interactive and transformational experience designed to get you moving and get you RESULTS. 
What makes this program special?
  • Road-tested and market-validated: I developed the In Demand Brand method from working with more than 500 brands in different capacities. This has included helping launch a 7-figure agency, working in traditional media, and now guiding hundreds of entrepreneurs like you toward brand clarity.
  • Psychology FIRST: When you hear the word ‘brand’, visions of logos and color palettes probably dance through your brain. While that’s part of it (and part of the plan), it is sooo far from the total picture. This is NOT just a design course. This is a step-by-step brand strategy process that will bring clarity to your message, purpose, and personality.
  • Professional program experience: Beyond my 15 years in business and the 500+ brands I’ve worked with over the years, I’ve spent HUNDREDS of hours planning, creating, and designing, & refining this program. This is my life’s best work.
Here’s What You’ll Accomplish in Brand New Brand
Learn how to claim your genius, stand out in the market, package your services, and communicate your brand.

When you complete the incubation program, you’ll:
  • Take your brand from an idea to a fully-formed strategy
  •  Create a Brand Book to inform all future decisions, content, and marketing
  •  Feel confident putting your brand out there
  •  Bring FOCUS to your business
Not sure where to start? Or what step to take next?

I lay it out for you, step-by-step.

Let's create your dream business now.
Curriculum
Week 1 / Brand Character & Credibility
  •  Personality: Leverage your brand archetype to stand out from the competition and to create a brand that’s true to you.
  •  Point of View: A distinctive brand requires a distinctive point of view. We’ll define yours so you can pinpoint your most impactful message and movement.
  •  Brand Enemies: I’ll teach you my method to decide what is on your “Not To Do” list so that your brand doesn’t go off-track.
Week 2 / Brand Commitment & Context
  •  Credibility: Gather your proof points that’ll have your clients opening up their wallets without hesitation.
  •  Brand Fundamentals: Define exactly what you are selling with certainty.
  •  Tactical Goals: Determine how you’ll recoup your investment (time and money) in your brand.
Week 3 / Messaging Part 1
  •  Ideal Clients: This isn't your grandma's customer avatar exercise. We'll get deep inside the minds of your perfect clients/customers
  •  Different, Not Better: Survey the market to figure out exactly where your brand fits in and stands out.
  •  Tone & Voice: Learn to craft and communicate your distinctive brand voice using words that compel your ideal clients to buy.
Week 4 / Messaging Part 2
  •  Tagline & Bios: Once we understand how to communicate as your brand, we’ll create “client-facing” blurbs – like your tagline and bio.
  •  Naming: We’ll create memorable and need-to-have-it names for your business, products, and more.
  •  Stories & Content: Your brand’s stories help sell your brand, your message, and your point of view. We’ll work on creating your unique stories that you’ll tell over and over.
Part 5 / Visuals Part 1
  • Moodboard: Create a moodboard for your Brand Book that captures the visual theme and feeling of your brand
  •  Typography: Choose a pairing of fonts to communicate your brand personality.
  •  Colors: We’ll cover several techniques to (finally!) decide on your signature color scheme using psychology and meaning.
  •  Logo: Your logo is a first impression and a mark of consistency. I’ll teach you easy ways to do it yourself, or guidelines for hiring out the work.
Part 6 / Visuals Part 2
  • Patterns & Shape: To build more texture and visual meaning into your brand, patterns and shapes provide meaning and context.
  •  Images: We’ll talk about personal brand portraits and choosing stock images to represent your brand.
Part 7 / Live Your Brand
  • Presence: Define exactly how you’ll look and sound on each of your brand platforms.
  •  Branded Website: I’ll give you my best tips for translating your brand on your website so you’ll be ready to transition from strategy to implementation seamlessly.
Part 8 / Live Your Brand Part 2
  •  Visibility: Create your unique brand visibility plan for content creation and social media marketing.
  •  Action Plan: We’ll outline your exact next steps so you aren’t left guessing at what to do next.
This program fits YOUR learning style.
You can watch, read, listen, write, or doodle to complete the assignments.
Instant access to all of the 23 video lessons. Watch the training to learn my method for building each piece of a psychology-driven brand. You can even download the videos to watch & learn on the go.
If you prefer to read, PDF transcriptions are available for all lessons.
Use the interactive worksheets and resources to think through and apply the lessons to your brand.
My exclusive Brand Book template for you to use for your brand in both PowerPoint and Keynote that you’ll update after each lesson.

My list of the best brand resources and tools to make building and implementing your brand easy.
Lifetime access to the course, including all upgrades and additions.
Meet Your Host:
Psychology-Driven Brand Strategist
Kaye Putnam

Kaye Putnam is the psychology-driven brand strategist for entrepreneurs. Through work with 500+ clients ranging from Fortune 50’s to entrepreneurs, she developed the In Demand Brand method. 

When you have a clear brand, your clients love, respect, and are willing to pay premium prices for your work.

Kaye works with students in her Brand New Brand incubation program and with clients 1-on-1. When she’s not transforming brands, she’s exploring the world with her husband and two little ones. 
And Your Co-Host
Brand Experience & Sales Strategist
Sarah Putnam

Sarah Putnam works with Kaye as her Brand Experience and Sales Strategist.

Sarah believes that building a psychology-driven brand is the key to avoiding cheesy sales tactics. When you create a brand that’s authentically you, you magnetically pull in your ideal clients who happily become paying clients.

Sarah calls Minneapolis, Minnesota home. Her passions include traveling the world, being an awesome aunt, and trying crazy new foods.

Will you be next to Join the BNB Family?
When you enroll in BNB, you’ll join an involved and intimate community of Brand New Brand students. (#foreverfamily)
As soon as you sign up,
you’ll get instant access to the PROGRAM
If you’re an A-student like me, you’ll love the head start to dive into the content. 
Enroll now, start learning seconds later… it’s all waiting for you on the other side. Live coaching will run from May 28 - July 19. (No worries if you need to miss anything - all will be recorded!)
Who is Brand New Brand for?
I’M READY TO REBRAND
You’ve been in business for a while, but your outsides aren’t matching your insides. You want to look and sound like the pro you are.
I WANT TO LAUNCH WITH VELOCITY
Bringing a new business or product into the world? Let’s set it on the fast track to reaching your goals.
I’M CRAVING CLARITY AND CONFIDENCE
Clarity and certainty are the ultimate confidence builders. We’ll set the stage for you to step into your greatest work.
Still wondering if it’ll work for you? My clients and students include:
  •  Real Estate Agents & Financial Advisors
  •  Doctors, Counselors, & Psychologists
  •  Business, Life, Parenting, & Love Coaches
  •  Writers & Authors
  •  eCommerce Stores & Product-based businesses
  •  MLM Reps: Oils, Health, Fitness, Jewelry, Makeup (& more)
  •  Health & Wellness Pros
  •  Consultants & Strategists
  •  SaaS Companies
  •  Agencies & Designers
  •  Shamans, Witches, Mediums, Psychics, Oracles (& more)
  •  Photographers

“Before Kaye’s course, I didn’t have a brand… just an idea and the need to be creative. The Brand New Brand course was encouraging. It made me feel like I was doing the right thing. It gave me wonderful feedback and helped me with many difficult decisions.

My brand is a reality now. The foundation (beliefs and ideas) of my brand are clear and strong. I have my brand book to fall back on and that makes me feel very confident. I LOVE what I do now… this is ALL mine and I know the rest will follow.”

Mara Spruit: Creator of Mara Spruit Jewelry
“I loved this class so much! Before class started, I had a vague idea of what my brand was, but I had no clue how to define it or use that information. Brand New Brand gave me the knowledge and steps I needed to solidify my thoughts and get them down on paper. The feedback from the class was invaluable. As the class went on, things would click into place. I came away with a crystal clear vision of every aspect of my brand and exactly what steps I need to take to implement what I learned. Everyone who is serious about building a solid business would benefit from this course."

Elizabeth Barber: Owner of Devon’s Doggie Delights
Here’s everything you get...

The Core Level is the most popular option. It includes all of the program materials, live group coaching with Kaye for 8 weeks, and ongoing access after the live group concludes.
Lifetime and instant access to the program with in-depth training videos, worksheets, transcripts, and top tools to bring your brand to life
LIVE! group: we'll be running the program live from May 28th - July 19th with weekly assignments, live feedback, and weekly Q&A coaching with Kaye
Brand Book template (in both Keynote and PowerPoint) to create your very own Brand Book throughout the program
Brand Implementation Toolkit and resources of my favorite professionals, tools, and asset sources 
Lifetime Access to the private student-only group 
Monthly Mentorship live group training sessions with Kaye (even after the 8-week session concludes)
All in all, the value of this live program is over $7,138.00
Join now to transform your brand live with Kaye for only $997.
LIVE enrollment and bonuses close in:
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00Hours00Minutes00Seconds
One payment of $997
(Save $194 when you pay in full)

*VAT is added for EU Residents
3 Payments of $397
(Spread out the investment)

*VAT is added for EU Residents
Pay in full...
$7,138 VALUE
1 Payment of $997
Save $194 when you pay in full!
Spread out the investment...
$7,138 VALUE
3 Payments of $397
Plus... valuable bonuses!
Brandfluency archetype course: get fluent in your primary archetype! The archetype toolkit includes story prompts, 250+ words, design styles, strategy, and more specific to the type you select.
Ultimate Guide to On-Brand Portraits: 18-pages of insight to make the most of your investment to work with a brand photographer
Demand Lab: increase your visibility and leads after you've defined with your brand with these valuable 18 lessons
Themes and Metaphors: advanced training module to help you further develop and enhance your brand concept
AND... LIVE! only bonus!
(NEXT 20 12 STUDENTS ONLY) 30-minute Brand Book review after you complete the coursework with my lead strategist Sarah, 1-on-1 on a Zoom call ... only available to the first 20 students who join BNB LIVE! 2019
With bonuses, the value of this live program is up to $8,323.00
Join now to transform your brand live with Kaye for only $997.
This exclusive LIVE group experience closes in....
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Pay in full...
$8,323 VALUE
1 Payment of $997
Save $194 when you pay in full!
Spread out the investment...
$8,323 VALUE
3 Payments of $397
“Six months ago I had no presence, I was hiding. My brand was non-existent. It was all sitting in my head but for the life of me I could not figure out how to bring it into reality. Brand New Brand helped me create a brand that now encompasses my desire to help women through art journaling and my desire to help people communicate through graphic design into one place. My brand is now out of my head and visible in the world. I now have the confidence to say this is my brand and it will be ever-evolving. I am able to hold space for that evolution with curiosity instead of being resigned that I didn't have it all figured out.”

Sarah Samuelson: Founder of Solid Ground Creative
"Prior to the Brand New Brand course, I had a logo, a website, and brand colors for my business but I had no confidence in these choices. I was constantly tweaking my website design and colors every time I came across a new cool template. I had no clarity or consistency across my brand assets. After the Brand New Brand course, I was able to make decisions faster and be more confident that they were the right decisions. Within a few months, I was consistently live streaming to my Facebook group and publishing a weekly newsletter. Since completing the course I have launched my own "Plan Your Course" 4-day challenge and created 3 opt-ins (a course planning workbook, course personality quiz, and course goals worksheet). All with “on brand” messaging thanks to my hero/sage archetype combination."

Coleen Stanley: Founder of CourseCoder
This Brand Mentorship Program Is For You If You…
  • Want to create a brand that speaks for itself
  • Need focus and direction in your business
  • Want more clients who appreciate your value and talent
  • Believe in taking decisive action
  • Want a signature style people immediately recognize
  • Crave working with the perfect clients for your brand
  • Are ready to translate ideas into substance
  • Want a step-by-step action plan
Do any of these resonate? If yes, BNB LIVE! is for you. 
“Thank you so so much Kaye! I don't know what else to say! I am in complete awe of this process! And I don't think in my 22 years of this journey of my career, that I've ever been this fully expressed! I am so grateful. I'll never be the same after this experience.”

Shirley Ann: Innamoratta's Salonne
“Kaye, thank you so so much for this beautiful course + the Brand New Brand family. So grateful for the effort you’ve put into reviewing my brand book - I had tears in my eyes. Thank you for your amazing work, course and everything else you do. Can i just say: I love you!”

Myriam Syelmass: Soul Coach

prefer THE WORK done for you?

For more advanced entrepreneurs, we can develop your brand 1-on-1 FOR YOU. This includes your brand strategy, standards, and professional identity design. You'll also get full access to the Brand New Brand program and live group mentorship.
Work with us 1-on-1 to develop your brand using our proprietary process for building a psychology-driven brand

We'll develop for you:
- Brand foundation (position, personality, point of view, purpose, etc.)
- Words & messages (stories, language, voice, naming, style, etc.)
- Design & visuals (logos, image standards, graphic styles, fonts, colors, etc.)
Done-for-you digital brand standards website (that we call your brand SourceBook)

Use the Sourcebook as a reference to:
- Stay on brand in all touch points
- Onboard new team members or employees
- Work with more creatives to get on-brand output with fewer revisions and hand-holding
- Create strategic, on brand content and assets 
- Stay in your lane and in your magic
Professional brand identity design: a highly talented professional designer will craft your brand identity based on the strategy we develop. 

This includes:
- 3 Logo concepts
- Alternate logos
- Color palette
- Typography style
- Graphic styles

Access to the full Brand New Brand program including training, resources, worksheets, templates, and bonuses for optional self-study and later reference. Also includes access to the student group and live group coaching.
Brand asset design: from your approved identity design, we'll create a suite of brand assets to bring your brand to life.

Custom to your needs, and can include:
- Facebook / LinkedIn / Twitter page banners
- Social media post templates
- Business card, letterhead, sticker, envelope
- Slide deck
- PDF or lead magnet design
- Price sheet, contract, or info sheet
All in all, the value of the done-for-you option is over $18,997.00
Upgrade your brand, 1-on-1 with Kaye for only $7000.
(only 10 8 spaces available)
This offer is only available until May 21.
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00Hours00Minutes00Seconds
One payment of $997
(Save $194 when you pay in full)

*VAT is added for EU Residents
3 Payments of $397
(Spread out the investment)

*VAT is added for EU Residents
Pay in full...
$18,997 VALUE
1 Payment of $7000
Save $800 when you pay in full!
Spread out the investment...
$18,997 VALUE
3 Payments of $2600
I'm ready! To invest in my brand. And my future.
Choose your payment plan below.
  • Lifetime and instant access to the program with 20 training videos, 30+ worksheets, transcripts, and resources…: $3,000 value
  •  LIVE group coaching May 28 - July 19 with two brand experts $3,000 value
  •  Brand Book template in both Keynote and PowerPoint to create your very own Brand Book throughout the course: $97 value
  •  Brand-implementation toolkit and resources: $47 value
  •  Lifetime Access to the private student group: $497 value
  •  Monthly Mentorship live group coaching calls with Kaye: $497 value
Plus additional services for Advanced level clients...
(only 10  8 spaces available)
  • 1-on-1 brand development directly with Kaye & Sarah, done for you $6,000 value
  • Online brand standards your Brand Book will be replaced with our more advanced and comprehensive website version called the SourceBook $997 value
  •  Professional brand identity design including 3 logo concepts, alternative logos, colors, typography style, and graphic styles $3,000 value
  •  Brand asset design including social media templates, print designs, and other collateral based on your needs & desires $3,000 value
Plus "normal" BONUSES...
  • Brandfluency archetype course of your choice $297 value
  • Ultimate Brand Portrait Guide insight to maximize your brand photographer investment $97 value
  • Demand Lab course to increase your leads after developing your brand $397 value
  • Themes & Metaphors advanced training module to enhance your brand even more $97 value
Plus "LIVE-only" BONUS...
  • (Next 20 15 students to enroll) 30-minute 1-on-1 Brand Book review with Sarah after you complete the program $297 value
LIVE enrollment and bonuses expire in...
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Below, choose if you'd like the Core program (Brand New Brand) or the Advanced level (branding done FOR you) and if you'd rather pay in full, or split up your investment into 3 monthly installments.
Core pay in full...
$8,323 VALUE
1 Payment of $997
Save $194 when you pay in full!
Advanced pay in full...
$18,997 VALUE
1 Payment of $7,000
Save $800 when you pay in full!
Core payment plan...
$8,323 VALUE
3 Payments of $397
Advanced payment plan...
$18,997 VALUE
3 Payments of $2,600
HAVE QUESTIONS?
I'll attempt to read your mind....
What happens after I sign up?
PARTY!

Only half-kidding. You’ll get instant access to the lessons and a welcome email with instructions and a link to the exclusive BNB Students Only Facebook Group. Then… #happydance
I’m sooooo busy! Will I have time to do this?
You are absolutely correct that this program takes time. And I’ll be the first to tell you that it’s soul-searching, intensive work. It’s a comprehensive process to build your brand with clarity and confidence. Here’s the good news - once you put in the work, all other decisions get easier. Time spent now will reap countless time-saving benefits down the road. Do you have a goal to sell more? Work less? Or possibly impact more people? Now is the perfect time to make an investment that will give you more time towards *those* big audacious goals.
I don’t know if I can afford this.
Look at this decision as an investment in your future clients. How many new clients or customers would you need to book to recoup your investment? If your brand was where it needs to be, what could you be charging for your product/service? And a little tough love: can you afford not to improve your brand? I can’t guarantee you’ll do the work, but if you do, I know this works. By investing in the program, you are deciding to stop spinning your wheels and to get into action.
I haven’t launched yet… I’m just starting my business. Will this work for me?
Sì. Oui. Ja. Yes in every language! Building your brand is the foundation of your business and will make launching easier. You will have MORE clarity and confidence to be visible, be loud, and be yourself. All decisions will be easier and you will magnetically attract your ideal clients to YOU so you can focus on your genius instead of on sales. 
I already have a brand / I’ve been in business for ___ years. Will this work for me? 
Even better! You know your business like the back of your hand and you excel in your zone of genius. But you’re probably here because something feels off...or disconnected...OR you’ve evolved since launching ___ years ago. NOW is the time to revisit your branding to find how your personality, values, or ideal clients have changed and get your content and messaging back on track.
I am NOT a designer. Will I be able to do this?
You will still EXCEL! This is NOT a design course. Brand New Brand is about discovering your inner brand and letting your true personality shine through. You’ll gain powerful tools to start basic DIY design work *if you want* or you’ll have all the intel you need to have a pro designer create your brand identity design for you. One based on your TRUTH instead of on trends. 
How much time will this take?
This is not meant to be a “light” experience. It’s my end-to-end process to build your brand. I spent countless hours distilling my most impactful experience and advice into the lessons. If you sprinted through the content, you could probably get through it with an hour per day for the 8 weeks. Or take your time! You have unlimited access to the course (Including future upgrades!)
Do I need any special software?
Nope! You just need internet access to download the videos...after that, you just need a device to watch! You have access to your very own Brand Book template in PowerPoint or Keynote depending on your computer choices.
I REALLY want to do this, I just want to be SURE. 
I get it! This is a big decision. But here’s why this is a no-brainer:
  • I’m teaching you a repeatable process that works... both for my personal brand and for 100’s of clients and students. 
  •  You get lifetime access to the course lessons.
  •  Whenever I have exciting updates you’ll get access because you’re in the BNB family. And it’s a FABULOUS family. (I’m not biased at all.)
  •  Imagine how much time you’ll save completing this process with guidance and help instead of trial-and-error D.I.Y. all alone.
  •  The work you do in this program will translate into EVERYTHING else you do in business… creating your website, getting visible on social media, crafting your offers, introducing yourself at networking events, setting up landing pages and sales funnels… EVERYTHING. This is high-value, high-leverage work. 
"Before Brand New Brand, I was intimidated with picking colors, logos, visuals that all communicated the same message. It all felt overwhelming and that it would take a lot of time to get the "basics" together. 

Your method helped me expedite the process. After BNB, I launched a website, 2 opt-ins + 2 landing pages, email marketing campaign, Facebook page with 80+followers, and a 5 day challenge (with landing page) in 3 months of being a company. 

The BNB course made this very easy because I knew what I stood for and how to communicate it. I now feel my brand is clear, defined, and reflects who I am… It is truly my own brand.

Dr. Shari Miller - Orthopedic Physical Therapist & Founder of Athletity
“People told me my branding could be better, but no body offered me a systematic way to explore how to improve it... 

Kaye’s Brand New Brand course completely changed that. I loved the concept of looking at branding through archetypes and Kaye’s course was the only branding course that focused on it in detail and depth. 

She is truly an expert in this area of study! Before Brand New Brand, I felt my brand was not a true reflection of myself. Since completing the course, I have received number compliments on my new brand and I finally feel it 100% reflects my personality.

Rob Hock: Robert Hock Wedding Photography
Try BNB Risk Free - 100% Money-back guarantee
If you complete the assignments from the first week and you don’t think Brand New Brand is a good fit for you, share your homework assignments within 30 days and I’ll cheerfully return your investment to you. I want you to be 100% happy with your decision.

Trust your gut. You know when you’re ready to play a bigger game.
Are you ready to upgrade your brand?
Choose your future...
  • Lifetime and instant access to Brand New Brand with 20+ training videos, 30+ worksheets, transcripts, and resources…: $3,000 value
  •  LIVE group coaching May 28 - July 19 with two brand experts $3,000 value
  •  Brand Book template in both Keynote and PowerPoint to create your very own Brand Book throughout the course: $97 value
  •  Brand-implementation toolkit and resources: $47 value
  •  Ongoing access to the private student group: $497 value
  •  Monthly Mentorship live group coaching calls with Kaye: $497 value
Plus additional services for Advanced level clients...
(only 10  8 spaces available)
  • 1-on-1 brand development directly with Kaye & Sarah, done for you $6,000 value
  • Online brand standards your Brand Book will be replaced with our more advanced and comprehensive website version called the SourceBook $997 value
  •  Professional brand identity design including 3 logo concepts, alternative logos, colors, typography style, and graphic styles $3,000 value
  •  Brand asset design including social media templates, print designs, and other collateral based on your needs & desires $3,000 value
Plus "normal" BONUSES...
  • Brandfluency archetype course of your choice $297 value
  • Ultimate Brand Portrait Guide insight to maximize your brand photographer investment $97 value
  • Demand Lab course to increase your leads after developing your brand $397 value
  • Themes & Metaphors advanced training module to enhance your brand even more $97 value
Plus special "LIVE! only" BONUS...
  • (Next 20 15 students) 30-minute 1-on-1 Brand Book review with Sarah after you complete the program $297 value
Below, choose if you'd like the Core program (Brand New Brand) or the Advanced level (branding done FOR you) and if you'd rather pay in full, or split up your investment into 3 monthly installments.
Core pay in full...
$8,323 VALUE
1 Payment of $997
Save $194 when you pay in full!
Advanced pay in full...
$18,997 VALUE
1 Payment of $7000
Save $800 when you pay in full!
Core payment plan...
$8,323 VALUE
3 Payments of $397
Advanced payment plan...
$18,997 VALUE
3 Payments of $2600
"Life-changing amazing stuff going on here…
I have to tell you I am having this INCREDIBLE EPIPHANY… it’s like my whole life story is falling into place… it’s a multi-generational story and it suddenly makes SO MUCH SENSE and it’s central to who I am… 

I am 58 years old and suddenly my whole life makes sense to me!!! I am a professional counselor of 30 years and I’ve been wandering around lost in a dessert not having a clue about my core message UNTIL NOW!!! LIFE CHANGING AMAZING STUFF going on here."

Deborah Woods - Magnetic Moms 
This is the background work I had been missing… Seriously Kaye, this course IS AMAZING. 

I had done 2 rebrands in 4 years and within 12-18 months of each one I felt like they weren’t the right fit anymore even though my business hadn’t changed that much if at all. I loved your brand archetype and it just spoke to me. 

So I followed you and realized – yes – this is the background work I had been missing. The exercises and the guidance you give has made this process so clear and easy. I’ve never ever felt so clear and confident.

Jina - Intuition to Thrive
We've come to the end...
I hope that means you've enjoyed my witty banter... 
and brand-obsessive tendencies. Or... maybe you've stuck around because....
  •  Everything I'm saying is resonating with you. You *KNOW* it's time. Time to dedicate serious effort to your brand.  
Then it's time for some tough love. If you know it's time to take action, let's go! You get a ton of amazing bonuses in the LIVE! session and LIFETIME access to the BNB course. It's smart on all accounts. 
  •  You get that you should develop your brand... but... committing is hard... what if this isn't everything I've promised?
I get feeling nervous when you're making a big decision. One - this course is *everything* I say here and more! And two - if you do the assignments in the first week and it's not right for you, you're protected by the refund policy!
  • You have a phobia of buttons... it's a real thing (look up Koumpounophobia) 
Ok... small joke for you fabulous entrepreneurs that made it to the end. Now, I hope you go take action and join the BNB family.  Because even if you DO have koumpounophobia... there aren't any REAL buttons here, so you're safe.
Need to talk to a human before jumping in?
Schedule a 15-minute BNB Clarity Call with Sarah to ask any final questions!
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Below, choose if you'd like the Core program (Brand New Brand) or the Advanced level (branding done FOR you) and if you'd rather pay in full, or split up your investment into 3 monthly installments.
$15,040 VALUE
$3850 INVESTMENT
LIMITED TO 10 PEOPLE
VAT IS ADDED FOR EU RESIDENTS AT CHECKOUT
$8,229 VALUE
$997 INVESTMENT
VAT IS ADDED FOR EU RESIDENTS AT CHECKOUT
Core pay in full...
$8,323 VALUE
1 Payment of $997
Save $194 when you pay in full!
Advanced pay in full...
$18,997 VALUE
1 Payment of $7000
Save $800 when you pay in full!
Core payment plan...
$8,323 VALUE
3 Payments of $397
Advanced payment plan...
$18,997 VALUE
3 Payments of $2600